The CMO Program

The CMO tier gives you complete oversight and direction of your marketing without needing to hire a full-time marketing executive. Rigorous, data-driven, and high-touch; this service is ideal for making big changes to your marketing program.

Does this sound familiar?

COVID-19 has created significant changes and you need to adapt quickly.
Your business is starting to plateau and something needs to change.
You’ve always done things a certain way but now it’s time to adopt new ideas.
Your marketing is feeling a little haphazard and lacking a concrete plan.
You’re too busy running operations to focus fully on your marketing.
You want more structure built into your marketing.
You wish to grow quickly but need to do it in a sustainable way.
You want more visibility into the performance of your marketing channels.

What if you could…

Quickly adapt your marketing to the current reality.
Continuously refine your marketing strategy based on what works.
Attract new customers at a predictable and profitable pace.
Increase average order value (AOV), frequency, and lifetime value (LTV).
Create organisation and control in your marketing program.
Build around the KPIs and activities that drive your success.
Develop marketing systems that become an asset to your business.
Be able to track the success of your initiatives with clear and unambiguous data.

What you get

You, your executives, and your marketing team get private and unlimited 24/7 access to me via Slack, phone, or email.

The CMO Program includes:

Upfront research, strategy, planning, and budgeting process.
Oversight and direction of your entire digital marketing program.
Unlimited 1:1 access to me via Slack, email, and telephone.
Scheduled Office Hours for team phone calls.
Monthly KPI review calls to discuss progress and results.
Access to my personal network of vetted marketing specialists.
Monthly analytics reports to watch your data over time.

Pricing and Terms

The CMO Program is customised to your specific needs. It starts at €4,000/month (or $5,000/month) with 3-month commitment periods. Monthly payments are due in advance.

Who this is for

The CMO option is purposely built to serve a the needs of a fast-growing marketplace business.

Ideal characteristics include of good-fit companies:

You believe in longterm thinking.
You believe results take time but compound with consistent effort & refinement.
You’re not looking for a “magic bullet” to solve all of your problems.
You would rather build a flexible team than hire a full-service marketing agency.
You’re growing quickly and value outside, non-partial, strategic guidance.
Your company does between $1-$20 million in annual revenue with plans to grow quickly.
You have recently or about to raise your funding and need guidance accelerating your growth

How it works

In the first month, I’ll perform a detailed research, discovery, and roadmapping process.
Together, we’ll define your strengths, weaknesses, threats, and opportunities relative to your market.
We’ll analyse your positioning and decide the best plan to capitalise on your strengths.
We’ll define your goals, create a 6-month roadmap, determine leading and lagging indicators, break goals into projects, and allocate a budget.
You may send proposals, work drafts, supplier reports, marketing materials, and designs for me to review.
You will have direct access to my network of marketing specialists as-needed. I never mark up anyone’s time nor take a commission.
Every six months, we’ll go through the process of analysing what is working and develop a plan for the next phase.

100% Money-Back Guarantee

If we’re not a good fit, I don’t want your money. If you’re unsatisfied for any reason after the first 30 days, I’ll refund my entire fee in full.

Book your free consultation

If you’re ready to free up your time and focus on your company vision then schedule a free consultation call to see if there is a fit.